what do you get from FAZ sized ads?

742 x 528 mm. A special size ad for customers looking to advertise in the FAZ. Ads of this size attract attention – this was pointed out by showing everything that can be depicted in original size 1:1. From a hippo baby from the Frankfurter zoo to a medium-sized vehicle straight out of the compacter to Goethe‘s Faust in the unabridged edition.

My role within a team: Graphic Design

Agency: Scholz & Friends